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Finding The Creative Flow.
Creating new content can often feel daunting, especially if you're struggling to find inspiration. However, there are many ways to tap...

Alex Plays
Jan 11, 20232 min read


Making Music That Speaks to You and Your Client's Brand.
Writing the perfect music for a brand can be a daunting task, but it can also be an incredibly rewarding and creative process. Whether...

Alex Plays
Jan 6, 20233 min read


Creating the Creative Process
From the initial spark of inspiration to the finished polished output, the creative process in music is a complicated and diverse...

Alex Plays
Jan 3, 20233 min read


Creative Audio | What Makes it Sound Professional?
The audio mixing process typically involves several stages, each of which plays a critical role in the final outcome of the mix. In this...

Alex Plays
Dec 27, 20223 min read


Chemistry. Music. Your Brand.
One of the keys to achieving the perfect mix is using the right plugins. Plugins are software programs that add specific effects or...

Alex Plays
Dec 23, 20222 min read


Branding | Music Playlists
As a creative director at an ad agency, you know the importance of using the right music in your marketing campaigns. The right music can...

Alex Plays
Dec 19, 20222 min read


Music. Chemistry. Your Brand.
One of the keys to achieving the perfect mix is using the right plugins. Plugins are software programs that add specific effects or...

Alex Plays
Dec 11, 20222 min read


Is a Music Producer Relevant in the Digital Age?
Have you ever wondered what a music producer does for an artist? How do you know if you should hire one? And how well crafted does your...

Alex Plays
May 16, 20224 min read


Why We Brand Music To Make Your Company Money
The way your company sounds is what they remember. Music Branding says more than your product can.

Alex Plays
Feb 2, 20222 min read


How To Create Your Theme Music and Sound For Your Brand, Company or Product.
Adding Music to your Brand

Alex Plays
Jan 16, 20222 min read
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